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Home > SEO Marketing Articles > Video > How to Use Viral Video To Create Leads and Sales |
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How to Become
an Effective Article Marketer
Okay, after getting enough tips on
online marketing and after much though,
you decide to start your online
marketing venture with article
marketing. No doubt, article marketing
is one of the best ways to increase
traffic to your web or blog site. It can
help you build a reputation as an expert
or your market area that will
consequently prompt people to seek out
your website. And what's great about
this marketing technique is that you
don't have to spend money, all it needs
is your skill at writing and sharing
good information.
In order for your articles to
successfully reach your target market,
the articles have to rank in the top
pages of search engines. Thus, most
article marketers use keywords in order
for their articles to appear in the
first few pages of search results of
various search engines such as Google,
Yahoo, and AOL. There are keyword
research tools which you may use for
free, although there are also fee-based
research tools. These keyword research
tools are able to determine the common
words your target market use in their
researches. Once you are equipped with
the keywords, use them appropriately by
distributing them strategically all over
the articles you right.
Another important ingredient for your
articles is good and reliable
information. You must write about the
things that your target market is likely
looking for. You can research about
topics that are related to the product
or service you are marketing and write
about them using the right keywords. Of
course, your articles must be coherent
and consistent. You don't have to use
jargons, it will only make your articles
difficult to understand. Write
conversationally and use words that are
easy to understand. Not only will you be
able to help people by giving them good
information, but you will also gain a
lot of clients. Eventually, people will
begin to consider you as a useful source
of information and become your patrons.
In the long run, you will become an
expert in your field, consequently
improving your business.
Also, don't overlook the use of author
boxes. This element can help you promote
your website. This is where you can
place a link that would easily lead your
readers to your web or blogsite without
distractions. This is one area where you
can actively encourage viewers to visit
your site. You can provide them with
brief information about yourself or your
site, or both.
Now that you are equipped with
information on how to market your
website through writing articles, you
may begin making the articles and post
them on various article directories.
These sites will post your articles on
the web for free for other's use. But
how is this beneficial to you? These
article directory sites will publish
your articles along with your author
box. This will of course give you a lot
of backlinks for whoever uses any of
your articles your site is eventually
linked to theirs.
So you see, you are likely to gain
benefits from article marketing. Give it
a try and get your business going.
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